8 COMME des GARÇONS Diffusion Labels Integral to Rei Kawakubo's Vision

The world of COMME des GARÇONS is exceedingly complex; a luxury juggernaut that includes operational bases in Paris and Tokyo, over 20 sub-brands, three Dover Street Market multi-brand retail behemoths and a slew of worldwide stockists. And yet, the Japanese fashion giant feels decidedly uncommercial, giving off the impression that they care far more about creativity than sales figures. This is partly true, in a company where sales teams are forbidden from giving feedback to the designers, for ...